Hume Villa Motor Inn in Fawkner Victoria recently asked us to make a new website and help them get better search rankings for guests looking for accommodation in Melbourne and accommodation near Melbourne Airport.
Hume Villa is a Member of Golden Chain Motels. They decided they would use the Online Booking systems provided by Golden Chain to Members. Our website design will easily include booking systems from many suppliers: SiteMinder, ResOnline, and others.
Great pictures are always important to making a good looking accommodation website. David Murphy, Hume Villa’s manager was able to provide a good selection of room type images that make it easy for guests to see what is on offer and pick the best accommodation for their needs. This is important because whenever you review your website stats you will always see high traffic for your rooms page. Pretty obvious when you think about it.
Using Blog Posts to Attract Visitors to Your Website
When I was visiting the motel last month, I showed David how easy it is to make a post to the blog about any subject. Blog Posts are an excellent way to attract visitors to your website on topics that relate to basic themes that bring customers to your motel. I asked David what he thought attracted people to accommodation in Fawkner and he said they got a lot of guests coming to events at The Meadows Greyhound Racing which is a popular venue for Conferences and Functions in North Melbourne. We added the post and then Googled the subject and found the new post on the first page of Google with a comment saying the page had been added 57 seconds ago.
In a perfect world, David would not set a reminder and add a new post at least once in 2 weeks. He could add posts about local events, visiting Melbourne, accommodation near the airport, and more. This stream of new information would make his website more interesting to Google for Search Engine results as well as providing his guests more info about staying in Fawkner and Melbourne.